Increase Your B2B Revenue By Mapping Out An Optimized Buyer's Journey


March 25, 2021
12:00 PM - 1:00 PM
Add to Calendar


Virtual Meeting via Zoom. Zoom link provided with registration confirmation.


This educational program will define the important dimensions of the seven stages (Awareness, Inquiry, Sales Conversion and all the way through Customer Advocacy) of the buyer's journey including steps that marketers, marketing services providers and agencies can take to optimize sales conversion and customer retention.


George Bardenheier
Executive Vice President of Marketing

Spring-Green Enterprises

George has been a data driven marketer for the entirety of his career with a focus on helping hundreds of small, medium and multi-national organizations methodically grow their revenues.  He has led the conceptualization, implementation and management of thousands of growth focused measurable marketing programs for both B2C and B2B companies in every vertical industry sector.

During his career, he has held sales, marketing, strategic planning and overall company leadership at leading marketing services providers such as RR Donnelley & Sons, Experian Marketing Services, Acxiom, Partners Marketing, Deloitte Digital and Atomic Revenue.


$0.00 CADM Member

$40.00 Non-Member For-Profit
$20.00 Earlybird rate before March 17

$20.00 Non-Member Not-For-Profit
$10.00 Earlybird rate before March 17

$10.00 Non-Member Student
$5.00 Earlybird rate before March 17